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ABOUT ZENO

Discipline by design

OUR VISION

A standard for how people train, recover, and progress

Zeno was built around a simple belief: training should have direction, intention, and a clear path towards long-term goals. We're not here to create another busy fitness space, We’re not here to create another busy fitness space. We’re here to deliver expert, goal-oriented training in a premium, purpose-built environment, where every session has direction and every goal has a clear path forward.
OUR VALUES

Why we built Zeno

Zeno was built from a shared belief that training should be held to a higher standard. We wanted to create a space where boxing, strength, design, and community work together - a place where members are coached properly, supported consistently, and proud to be part of something with purpose.

Coaching First

Every member deserves attention, structure, and honest guidance. Whether you're developing your boxing technique, building strength, or working towards a performance goal, progress starts with the quality of coaching. At Zeno, every session has purpose, led by experienced coaches who understand the importance of consistency, attention to detail, and the right guidance.

Progress Over Hype

We do not chase trends, shortcuts, or empty motivation. Zeno is built around consistency, intelligent programming, and with long-term results in mind. Real progress takes time, effort, and a willingness to keep improving and focus on lasting development over quick fixes, helping members build strength and reach their potential.

Community With Standards

Zeno was built around a simple belief: training should feel intentional, expertly coached, and built for long-term results. We are not here to create another busy fitness space. We are here to build a focused environment where people are coached properly, supported consistently, and held to a higher standard.
Our TEAM

The People Behind Zeno

Our team brings together experienced boxing coaches and strength specialists with a shared passion for helping others improve. With a wealth of knowledge and a genuine commitment to each member, we create an environment where everyone feels supported, challenged, and encouraged to progress.

Liz Wong

Co-Founder & Managing Director
A former elite athlete with a background in architecture and engineering, Liz leads ZENO’s operations, brand and marketing. Her approach brings together an athlete’s perspective and attention to detail, shaping the studio’s identity and everyday experience.

Swen Sebastian

Co-Founder & Head Coach
Swen leads ZENO’s coaching and member experience across strength and boxing. A former amateur boxer with around 30 bouts, he brings competitive ring experience and years of coaching in premium central London studios, particularly in Mayfair. His approach centres on technical precision, structured training and individual progress.
Opening in Marylebone Winter 2026

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Early Access Offer
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Train with expert boxing and strength coaches.